Fonts & Text Usage
Event Name Guidelines
How the name of the event is written in plain text matters. Please abide by the following guidelines whenever you have reason to write the event name (long-form content, emails, social messages, graphics, etc.):
Acceptable ✅
First mention: Trimble Insight Tech Conference Second mention: Trimble Insight Thereafter (in long-form content only): Insight
Unacceptable ❌
Do not use a possessive apostrophe “s” after “Trimble” when writing the event name. For example: “Trimble’s Insight Tech Conference.”
Note: The year, 2025, should only be included where the event’s complete date is written out, unless it’s necessary to include the year for clarity. Our preference is to use other means to communicate the event’s timing, such as “this year’s Trimble Insight Tech Conference.”
Dedicated to the world’s tomorrow, Trimble is a technology company delivering solutions that enable our customers to work in new ways to measure, build, grow and move goods for a better quality of life. Core technologies in positioning, modeling, connectivity and data analytics connect the digital and physical worlds to improve productivity, quality, safety, transparency and sustainability. From purpose-built products and enterprise lifecycle solutions to industry cloud services, Trimble is transforming critical industries such as construction, geospatial, agriculture and transportation to power an interconnected world of work.